Cheap Mortgage Lead includes all basic details about a mortgage,
such as information about any existing loan, credit profile
and so forth. A Cheap Mortgage Lead usually provides a free
accessible account to the Broker or the loan officer. Some
Mortgage companies charge for every lead that is accessed,
and others charge for only those leads that are contracted
over a period of time.
An important point to note about Cheap Mortgage Leads is that
here, mortgage brokers and loan officers are given an option
to choose cheap mortgage leads from a collection of many leads.
They can access real time leads, or `cherry pick'. A real
time lead is the lead that is forwarded to the broker as soon
as it is received by the Lead Provider, whereas a cherry-pick
lead is one that can be `picked' and chosen by the broker
or the loan officer from amongst many Leads.